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The Bridge 2017 commemorated the American landing of 1917 and celebrated a century of exchanges between France and the United States.
Under the high patronage of Defense Minister Jean-Yves le Drian, it faced the Queen Mary 2 and the "Ultimes" multihulls in an unprecedented race between Saint-Nazaire and New York.
OJC Communication defined the constituent elements of the graphic charter for The Bridge 2017 event, such as logos, colors, and fonts, then deployed this visual identity across all communication media: folder, fact sheets, business card, membership form, letterhead, etc.
Below are some brochures, broken down by target, to browse online!
Various event supports were produced: presentation roll-ups, partner displays and a complete stand design incorporating the hull of the Queen Mary 2 in 3D.
OJC supported The Bridge in its internet approach with communication in several phases.