Prepare the project

Prepare the ground for projects understood and shared by all.

Before a project begins, communication lays the foundations necessary for its success. It clarifies the vision and objectives, identifies key players and prepares messages so that each stage of the project is understood and shared by all.

A vision, objectives, a communication plan 

We analyze your context, clarify the objectives and build a clear and understandable communication plan.

By defining the highlights and key messages, we set the pace and ensure consistency of the approach from the start

Key actions:

  • Clarify the project objectives and approach
  • Constructing messages and priorities
  • Plan the main steps and milestones

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The actors

We work with you to identify sponsors, ambassadors and relays who will play a central role in communication.

Early mobilization ensures that everyone knows their role and prepares for their commitment.

Key actions:

  • Identify sponsors, ambassadors and relays
  • Define their role and level of involvemen
  • Prepare communication channels

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Messages and supports

We select the channels and formats adapted to each audience and prepare all communication materials.

This step ensures that your messages will be understood, shared and actionable from the launch of the project.

Key actions:

  • Define the supports and formats (presentations, kits, digital tools, etc.)
  • Tailor messages to each audience
  • Structure the broadcast to maximize impact

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